What Is the Primary Difference Between Transaction-Focused Traditional Selling and Trust-Based

question 92

Multiple Choice

What is the primary difference between transaction-focused traditional selling and trust-based relationship selling?

• A) Trust-based relationship selling takes a long-term approach to adding value for customers.
• B) Transaction-focused traditional selling puts more emphasis on follow-up programs.
• C) Trust-based relationship selling takes a short-term approach to adding value for customers.
• D) Communication in transaction-focused traditional selling tends to be two-way and collaborative.

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Definitions:

Maintenance Expenses

Costs incurred to keep an asset in working condition or to maintain its operational efficiency.

Utilities

Services provided to the public, including electricity, gas, water, and sewage services, typically requiring payment.

Generates Revenues

Activities or assets within an organization that contribute to earning income from sales of goods or services.

Incurs Costs

To have expenses or to bear the expense of an action or operation.