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When a Salesperson Makes an Effort So That Buyers Like

question 24

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When a salesperson makes an effort so that buyers like doing business with him or her and the company, which of the following aspects of trust is being addressed in a sales context?


Definitions:

Generalized Other

A concept in sociology referring to the common behavioral expectations and attitudes of a society that individuals take into account in their actions.

Abstracted Individual

A theoretical concept that represents an individual as detached from social relations or context, often used in critiques of traditional economic and sociological theories.

Community Expectations

The shared norms and values within a community that guide behavior and social interactions.

Social Behaviorists

Experts in behavioral science who study how social processes influence individuals' actions, decisions, and interactions within their environment.

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