Which Statement Best Describes the Basic Purpose of Strategic Prospecting

question 32

Multiple Choice

Which statement best describes the basic purpose of strategic prospecting?

• A) to help salespeople determine the best sales opportunities in the most efficient way
• B) to improve the process of generating leads
• C) to streamline the process of identifying, qualifying, and prioritizing sales opportunities
• D) to improve the success rate of converting prospects into customers

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Definitions:

Educated Guess

A hypothesis or assumption made based on knowledge and reasoning rather than random guessing.

Hypothesis

A preliminary hypothesis presented upon scant evidence, aimed at instigating further exploration.

Null Hypothesis

A statement used in statistical testing which suggests that there is no significant effect or difference.

Directional Research Hypothesis

A hypothesis that predicts not only that a relationship exists between variables but also the direction of that relationship.