With Respect to the Dimensions Used When Evaluating Written Sales

question 5

Multiple Choice

With respect to the dimensions used when evaluating written sales proposals, which of the following refers to building the buyer's trust and confidence in the seller's ability to deliver, implement, produce, and provide the benefits promised?

• A) reliability
• B) assurance
• C) tangibles
• D) empathy

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Definitions:

Inelastic

A situation where the demand for a good or service is relatively unresponsive to changes in price.

Total Revenue

The total amount of money generated by a business from its primary activities of selling goods or services before any expenses are deducted.

Price

The amount of money required to purchase a good or service, often determined by supply and demand dynamics in the market.

Income Elasticity

A measure of how much the demand for a good or service changes in response to changes in consumers' income.