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"I Can Understand Why You Feel That Way Regarding the Difficulty

question 49

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"I can understand why you feel that way regarding the difficulty of using this type of software. We have had a number of customers in the past who felt the same way. However, we have found that by conducting intensive employee training during installation and using the self-help functions built into the program, these concerns were never an issue." Which approach for handling objections does this statement illustrate?


Definitions:

Trial Close

A sales technique where the seller presents a part of the closing process to gauge the buyer's readiness to make a purchase.

SELL Sequence

A sales strategy emphasizing solution, education, lifecycle, and leverage, aimed at effectively closing deals.

FAB

Features, Advantages, and Benefits; a sales methodology focusing on communicating the features, advantages, and benefits of a product or service.

Persuasive Communication

The ability to convince others to adopt a certain viewpoint or to take a specific action through effective verbal or written messages.

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