Decisions Regarding the Allocation of Selling Effort, Salesforce Size, and Design

question 151

Multiple Choice

Decisions regarding the allocation of selling effort, salesforce size, and design of territories are referred to as

• A) salesforce distribution.
• B) salesforce allocation.
• C) salesforce deployment.
• D) territorial apportionment.
• E) coverage decisions.

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Definitions:

Fixed Cost

Fixed cost refers to expenses that do not change with the level of production or sales, such as rent, salaries, and insurance.

Marginal Cost

The additional expenditure required to produce one more unit of a product or service.

Output

The amount of goods or services produced by a firm, industry, or economy within a particular time period.

Marginal Cost

The elevation in comprehensive cost stemming from the creation of one more unit of a good or service.