A Company That Operates a Separate Salesforce to Call on Government

question 61

True/False

A company that operates a separate salesforce to call on government accounts is practicing strategic-account management.

---

Definitions:

Loanable Funds Theory

An economic theory that describes the market interaction between borrowers and lenders, determining the equilibrium interest rate.

Equilibrium Interest Rate

The interest rate at which the demand for money to borrow is equal to the supply of money available to lend in the financial markets.

Loanable Funds

This refers to the resources or funds available for borrowing in the financial markets, used for investments and purchases.

Interest Rate

The proportion of a loan that is charged as interest to the borrower, typically expressed as an annual percentage of the loan outstanding.