According to the Trust-Based Relationship Selling Process Framework, "Activating the Buying

question 31

Multiple Choice

According to the trust-based relationship selling process framework, "activating the buying process " is a part of which component of the framework?

• A) Selling foundations
• B) Selling strategy based on customer needs and value
• C) Initiating customer relationships
• D) Developing customer relationships
• E) Enhancing customer relationships

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Definitions:

Executor

The personal representative appointed to administer the estate of a person who died leaving a valid will.

Beneficiaries

Individuals or entities designated to receive the benefits or proceeds from insurance policies, trusts, wills, or other contracts.

Testator

An individual who has made a will or testament, in which they designate the distribution of their estate after their death.

Issue

Lineal descendants such as children and grandchildren. This category of persons includes adopted children.