Modular Innovation Is Characterized By

question 10

Multiple Choice

Modular innovation is characterized by:

• A) Unchanged product architecture
• B) Changed product architecture
• C) Redesigned base architecture
• D) Reconfigured product architecture

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Definitions:

Gut Feelings

Intuitive judgments and responses that one cannot articulately rationalize, often based on experience.

Intuition

The capacity to grasp concepts intuitively, without relying on deliberate thought.

Rapidly Formed

Quickly developed or put together, often with little preparation or forethought.

Representativeness Heuristic

A cognitive shortcut that involves making decisions based on how closely new information resembles existing stereotypes or prototypes.