Use the following table from a cluster analysis to answer the following questions.
Agglomeration Schedule for Centroid Hierarchical Cluster Analysis
-When Heineken joins with a cluster,identify all of the other brands already in the cluster it joins.
Definitions:
Dialectical Reasoning
A method of argument that involves a process of logical reasoning and dialogue to explore contradictions and opposing viewpoints.
Heuristics
Mental shortcuts or rules of thumb that simplify decision making.
Mindless Processing
Describes cognitive activities that occur without conscious awareness or effort, often in response to familiar stimuli.
Automatic Pilot
A mode of operation where tasks are performed unconsciously or without active thought, often used metaphorically to describe habitual or rote behavior.
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