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Kashef wants to implement team-based work in his organization that has always done things individually. In this example, the unfreezing step might look like which of the following statements:
Attribution Management
A technique in marketing focused on identifying and assigning value to various marketing efforts to understand their contribution to a goal, such as sales or conversions.
Self-Promotion
A strategy individuals employ to present themselves to others in a favorable light by highlighting their strengths and accomplishments.
Past Accomplishments
Refers to the achievements or successes an individual, group, or organization has realized in the past.
Coworkers
Individuals who work together in the same organization or workplace, often collaborating or interacting as part of their roles.
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