In Marketing, Differentiation Is a Concept That Means ________

question 24

Multiple Choice

In marketing, differentiation is a concept that means ________.

• A) consumer choices remain similar around the globe
• B) each age segment views products exactly the same
• C) products need to appear to be different from one another to be successful in the marketplace
• D) communicating and delivering value in different ways to different customer groups
• E) evaluating different market segments and deciding which shows the most promise for development

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Definitions:

Overview

a general summary or an outline of the main points of a topic.

New Information

Recently acquired data or knowledge that was not previously known or available.

Basic Pattern

A simple, foundational structure or model that is commonly observed within a particular context or activity.

Organization

An entity comprising multiple people structured and managed to meet a need or to pursue collective goals.