Demographic Segmentation Is Best Described as Using Characteristics of ________

question 38

Multiple Choice

Demographic segmentation is best described as using characteristics of ________ to segment the market.

• A) human populations
• B) geography
• C) economics
• D) political stability
• E) government regulations

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Definitions:

IQ Tests

Standardized assessments designed to measure human intelligence and cognitive abilities.

Incentive

Something that motivates or encourages someone to take a particular action.

Motive

A psychological feature that arouses an organism to action toward a desired goal; the reason for the action.

Drive

An innate, biologically determined urge to attain a goal or satisfy a need.