Demographic Segmentation Is One of the Most Popular Segmentation Approaches

question 1

Multiple Choice

Demographic segmentation is one of the most popular segmentation approaches because ________.

• A) it takes into account the climate of different regions.
• B) the needs and wants of customers remain constant based on demographic differences
• C) it uses easily identifiable characteristics of human populations such as lifestyle
• D) it is relatively easy to measure the variables used in this approach to segmentation
• E) the demand for all kinds of products is determined by where a person lives

Recognize the impact of societal norms and stereotypes on gender roles and behaviors.

Identify the influence of peers and media on gender-typed behavior.

Understand the development of play styles and their relation to gender.

Recognize the stages of play development and different types of play interactions among children.

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Definitions:

Disclosure Controls

Processes and procedures put in place by a company to ensure that all relevant and required information is collected and communicated accurately and timely for financial reporting purposes.

Internal

Existing or happening within an organization, system, or process, rather than involving external factors.

Financial Results

Refers to the numerical outcomes derived from a company's operations and activities, typically reported quarterly or annually.

Senior Officers

High-ranking executives in a company or organization, typically responsible for major decisions and overall management.