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Heinz revolutionized the industry when it introduced its inverted bottle because consumers had complained for years about how hard it was to get out that last bit of ketchup. The company spent three years designing the convenient container, which is equipped with a vacuum cap that stops dry ketchup from forming around the lid. Which of the following packaging objectives does this exemplify?
Pre-Editing Phase
The initial stage in the editing process where content is reviewed for clarity, coherence, and alignment with objectives prior to detailed editing.
Full Consideration
The thorough examination of all aspects, implications, and viewpoints of an issue or decision.
Dominance Structuring
A method or process by which power, control, or precedence is established and maintained among elements or individuals within a system or group.
Risks And Benefits
The potential negative outcomes versus the advantageous outcomes that may arise from a particular decision or action.
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