When Actress Jennifer Aniston Appears in an Advertisement Using and Promoting

question 56

Multiple Choice

When actress Jennifer Aniston appears in an advertisement using and promoting a particular brand of body lotion, it is an example of the ________ approach to advertising execution.

• A) demonstration
• B) research-based
• C) lifestyle
• D) endorser
• E) slice-of-life

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Definitions:

Innate

Describes characteristics or abilities that are present in an organism from birth, not acquired or learned through experience.

Empirical Method

A way of gaining knowledge through direct and indirect observation or experience.

Observation of Phenomena

The act of carefully watching, noting, and analyzing occurrences or facts in the natural world to gain understanding or develop hypotheses.

Feminist Psychology

An approach within psychology that focuses on studying and addressing the inequalities women face and the unique aspects of female psychology, often emphasizing the societal, cultural, and political factors that influence women's lives and mental health.