Your Company Has Recently Requested That You Travel to Dhaka

question 404

Multiple Choice

Your company has recently requested that you travel to Dhaka, Bangladesh, to work on negotiations for a new factory to be located in one of the port cities. Your travel agent provides a list of several hundred local hotels and a Sheraton. In this case, the Sheraton brand-name is likely to be used as a signal of

• A)perceived differences that are not likely to exist among your various options.
• B)quality when quality cannot be easily judged.
• C)inefficiency in markets characterized by recognizable brand names.
• D)the quality of general lodging accommodations in Dhaka.

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Definitions:

Functional Resources

Assets or inputs that are practical and directly contribute to the production process or service delivery in organizations.

Internal Competition

Describes a situation within an organization where employees or departments compete against each other for recognition, promotion, or rewards, which can either be motivating or destructive.

Differentiation Strategy

A business approach where a company develops unique products or services to stand out from its competitors, targeting specific market niches.

Distinctive

Characterized by a unique feature, quality, or characteristic that sets it apart from others.