Marketers Who View Political Forces as Being Beyond Their Control

question 45

Multiple Choice

Marketers who view political forces as being beyond their control are taking a(n) ____ response toward these forces.

• A) reactive
• B) aggressive
• C) proactive
• D) competitive
• E) liberal

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Definitions:

Risky Behavior

Actions or behaviors that can potentially lead to harm or negative consequences for oneself or others.

FSH

Follicle-stimulating hormone, a gonadotropic hormone produced by the anterior pituitary gland that promotes the growth of ovarian follicles in females and spermatogenesis in males.

Pubic Hair

Body hair that grows on the genital area after reaching puberty.

DHEA

Dehydroepiandrosterone, a hormone produced by the adrenal glands, involved in the production of sex hormones and associated with aging and health.