Students from a Marketing Research Class Are Involved in a Project

question 5

Multiple Choice

Students from a marketing research class are involved in a project about the level of sleep, exercise, and stress individuals experience. They have decided to collect data from three student-center areas on campus. When they analyze their data, they find the responses are very similar across the three areas. The students feel comfortable they have achieved which of the following with regard to their data?

• A) reliability
• B) causal relationships
• C) validity
• D) sampling accuracy
• E) measurability

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Definitions:

Depreciation Expense

Spreading out the cost of a tangible resource over the period it is expected to be used.

Accumulated Depreciation

The total amount of depreciation expense allocated to a fixed asset since it was put into use, reflecting its wear and tear over time.

Business Computer

A computer designed for business purposes, including processing data, managing information, and supporting business operations.

Double-Declining-Balance

A method of accelerated depreciation in which an asset’s book value is decreased at double the rate of its straight-line depreciation.