Scenario 6.2 Use the Following to Answer the Questions

question 184

Multiple Choice

Scenario 6.2
Use the following to answer the questions.
GE Transportation produces locomotive engines for sale in countries around the world.After looking at the total market for locomotive engines,the company found that various rail lines wanted different types of engines.Major rail lines in the U.S.and South America wanted engines to haul heavy freight.Rail lines in Sweden and Germany were interested in a cleaner,greener locomotive engine.Rail lines operated by several Eastern European countries wanted locomotive engines for running short distances between cities in their own country.GE Transportation is currently manufacturing its GE 4400 for heavy freight,its Hybrid Eco-Engine,and its Dash 9,suited for shortline transport.
-Refer to Scenario 6.2.If a GE Transportation researcher analyzes monthly sales data for a four-year time frame,looking for periodic fluctuations,the researcher is doing a ____ analysis.

• A)trend
• B)seasonal
• C)cycle
• D)random factor
• E)regression

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Definitions:

Marketing Analyst

A marketing analyst is a professional who studies market conditions to assess the potential sales of a product or service.

Electric Car Company

A business entity that specializes in the manufacturing and sales of electric vehicles, which are powered by electric motors and batteries.

Organizing

The process of arranging or structuring elements in a systematic way to achieve efficiency and order.

Résumé

A document summarizing an individual's background, education, and job qualifications, crucial for job applications.