All of the Following Are Major Steps in Developing New

question 1

Multiple Choice

All of the following are major steps in developing new products except

• A) test marketing.
• B) evaluation of competitors' efforts.
• C) screening.
• D) business analysis.
• E) idea generation.

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Definitions:

Public Opinion Survey

A method used to measure the opinions or attitudes of a population regarding specific issues or policies.

Simple Random Sample

A sampling method where each member of a population has an equal chance of being selected, ensuring that the sample represents the population accurately.

Pollsters

Professionals who conduct surveys or polls to collect public opinion data on various subjects, often related to politics or consumer preferences.

Survey

A method of gathering information by asking questions to a sample of people to infer about a larger population.