Sebastian, Kevin's Sales Manager, Points Out to Him That His

question 214

Multiple Choice

Sebastian, Kevin's sales manager, points out to him that his last shopper in the housewares department didn't seem interested or involved as he explained the new food processor to her. Sebastian suggests that Kevin use a(n) ____ as part of his presentation next time.

• A) video
• B) information pamphlet
• C) demonstration
• D) trial close
• E) overcoming objections approach

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Definitions:

Milgram's Study

A psychological experiment conducted in the 1960s by Stanley Milgram to measure the willingness of participants to obey an authority figure who instructed them to perform acts conflicting with their personal conscience.

Obeyed Experimenter

Refers to the phenomenon where participants in a study are likely to follow orders from the authority figure conducting the experiment.

Subjects

Individuals or groups who participate in research studies or experiments.

Conformity Research

The study of how individuals' thoughts, feelings, or behaviors are influenced by the presence or actions of others, often leading to alignment with group norms.