Why, According to Research by McGuire (1964), Does Attitude Inoculation

question 12

Multiple Choice

Why, according to research by McGuire (1964) , does attitude inoculation work to increase resistance to subsequent persuasion attempts? Attitude inoculation

• A) generates psychological reactance, so people ignore subsequent messages.
• B) encourages people to think about the issues and to generate counterarguments.
• C) raises self-esteem, and thus makes people less vulnerable to later persuasion attempts.
• D) increases fear, and thus make people less responsive to logical arguments.

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Definitions:

Universally Across Cultures

Referring to concepts, practices, or feelings that are found in all human cultures worldwide, without exception.

Evolutionary Nature

The inherent qualities or characteristics determined by genetic inheritance and natural selection that influence behavior and development.

Sigmund Freud

An Austrian neurologist and the founder of psychoanalysis, a clinical method for treating psychopathology through dialogue between a patient and a psychoanalyst.

Emotional Socialization

The process through which individuals learn and internalize the emotions and emotional responses considered appropriate within their culture.