Product Demonstrations Are Used in Advertisements When a Company Wants

question 110

Multiple Choice

Product demonstrations are used in advertisements when a company wants to

• A) use testimonials to support a product
• B) expose a competitor's product
• C) focus on product performance
• D) use a negative appeal
• E) promote multiple sales

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Definitions:

Body Dysmorphic Disorder

A mental health condition characterized by an obsessive focus on a perceived flaw in physical appearance.

Cognitive Biases

Systematic patterns of deviation from norm or rationality in judgment, wherein inferences about other people and situations may be drawn in an illogical fashion.

Stress-Inoculation Therapy

A form of cognitive-behavior therapy that focuses on developing skills that allow the individual to cope with stress.

Exposure Therapy

A psychological treatment that helps individuals confront their fears by gradual and repeated exposure to the feared object or situation.