Low Response Rate and Privacy Are Both Issues of Concern

question 48

Multiple Choice

Low response rate and privacy are both issues of concern related to

• A)personal interview surveys.
• B)telephone surveys.
• C)shopping mall intercept interviews.
• D)e-mail surveys.
• E)online experimentation.

---

Definitions:

Product P

A placeholder name for a specific product, often used in examples or theoretical scenarios.

Opportunity Cost

The amount of income forgone from an alternative to a proposed use of cash or its equivalent.

Differential Revenue

The difference in revenue between two alternative decisions or courses of action.

Course of Action

A plan or strategy that an organization or individual intends to follow to achieve a specific goal.