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Early Adopters Are the First Group of Consumers to Adopt

question 267

True/False

Early adopters are the first group of consumers to adopt a new product.


Definitions:

Big Five Trait

A model proposing five broad dimensions of personality: openness, conscientiousness, extraversion, agreeableness, and neuroticism.

Conscientiousness

A personality trait characterized by organization, responsibility, and thoroughness.

Big Five Traits

A theoretical framework for personality that defines five major traits of human personality, including openness, conscientiousness, extraversion, agreeableness, and neuroticism.

Lexical Hypothesis

The theory suggesting that the most important features of human personality are captured by the language that we use to describe people.

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