Examlex
Unlike computers, people do not passively process whatever information happens to be present.
Nonprice Competition
A marketing strategy where companies compete on factors other than price, such as product quality, service, or branding.
Easy Entry
Market condition where there are few if any barriers for new firms to enter and compete in an industry.
Homogeneous Products
Goods that are perfect substitutes for each other; they are identical in quality, function, and appearance.
Mutual Interdependence
A situation in a market where the actions of one firm significantly impact the profitability of other firms within the same market.
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