Latrell Finds That Every Time He Goes to Select Athletic

question 66

Multiple Choice

Latrell finds that every time he goes to select athletic shoes he always buys the same brand. In fact, he doesn't even remember trying on any of the other competitive brands even though some of these brands have attractive styles and prices. Latrell's purchase decision process has become one of less and less effort. Latrell's decision process in an example of ________.

• A) cognitive dissonance
• B) brand loyalty
• C) ineptness
• D) inertia

---

Definitions:

Sound Technology

Refers to the various technical methods and equipment used to record, manipulate, and reproduce sound in media such as film, television, and music.

Spectacle

A visually striking performance or display, often used in entertainment and film to describe scenes that are designed to be impressive and memorable to the audience.

Delightful Twists

Narrative surprises or unexpected turn of events in a story that are both entertaining and engaging, often leading to a satisfying or thought-provoking conclusion.

Biopic

A film genre that dramatizes the life of a historical, significant, or influential person, focusing on both public achievements and personal struggles.