To Be Effective, Point-Of-Purchase Displays Need To

question 142

Multiple Choice

To be effective, point-of-purchase displays need to:

• A)clearly communicate the product's attributes.
• B)offer a reduced price.
• C)match the store's advertising theme.
• D)utilize digital or LED displays.

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Definitions:

Ivory

A hard, white material from the tusks (mainly elephants) and teeth of animals, used historically for art, decor, and utilitarian items because of its fine texture and workability.

Harbaville Triptych

A Byzantine ivory triptych of the 10th century, known for its detailed carvings and religious iconography.

Mount Sinai

A mountain in the Sinai Peninsula of Egypt that is of great religious significance to Judaism, Christianity, and Islam as the place where Moses is believed to have received the Ten Commandments.

Biblical Figure

An individual whose life and actions are described in the Bible, significant in religious and historical contexts.