The Functions of Public Relations Include Each of the Following

question 127

Multiple Choice

The functions of public relations include each of the following except:

• A)create public image-building activities.
• B)prevent or reduce image damage.
• C)design direct response marketing programs.
• D)audit corporate social responsibility.

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Definitions:

Production Capacity

The maximum output that a company can produce in a given period under normal conditions.

Variable Product Cost

Variable product cost includes costs that vary directly with the production volume, such as raw materials and direct labor.

Markup Percentage

The proportion added onto the purchase price of products to encompass operational costs and earnings.