When a Company Designs a Promotion or Event near a Major

question 106

Multiple Choice

When a company designs a promotion or event near a major sporting event to capitalize on the attendees to the event without being an official sponsor, it is which form of marketing?

• A)Allusion
• B)Incidental
• C)Distractive
• D)Saturation

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Definitions:

Sociology

The study of human society, social behaviors, and structures, including social relationships, institutions, and patterns of social change.

Religion

A set of beliefs, practices, and moral codes centered around questions of existence, spirituality, and the divine.

Aging

The biological process of getting older, which involves a variety of physiological and social changes, including the decline in physical capabilities and the alteration of societal roles.

Elder Care

The range of services and support provided to older individuals to meet their living, health, and emotional needs, often including medical care, personal assistance, and social activities.