When a Company Creates a Brand Name That Closely Resembles

question 125

Multiple Choice

When a company creates a brand name that closely resembles a popular or successful brand, it may be:

• A)brand infringement.
• B)domain infringement.
• C)domain squatting.
• D)brand parity.

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Definitions:

Cognitive Perspective

A psychological approach that focuses on how people perceive, think, understand, and remember information.

Noam Chomsky

is a renowned linguist and cognitive scientist known for his theory of generative grammar, significantly influencing the field of linguistics.

Theoretical Perspective

a set of assumptions about reality that informs the questions we ask and the kinds of answers we arrive at as researchers or theorists in understanding sociological, psychological, or other phenomena.

Animals

Multicellular, eukaryotic organisms of the kingdom Animalia that are capable of movement, responding to their environment, and consuming organic material.