A "Right-Brain" Advertisement Is

question 161

Multiple Choice

A "right-brain" advertisement is:

• A)oriented towards the logical, rational side of the brain.
• B)oriented towards the emotional or feeling side of the brain.
• C)used primarily for business-to-business advertisements.
• D)used with pulsating distribution schedules.

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Definitions:

Empirically Studied

Investigated or analyzed through observation or experience rather than theory or pure logic.

Academic Disciplines

Fields of study at universities or other educational institutions, each with its own set of methods, theories, and literature.

Sociology

The examination of social existence, social transformation, and the social reasons and effects of human actions.

Collective Conscious

A compilation of collective ideologies, concepts, and moral stances that serve as a bonding agent among societal members.