Of the Following Media, the One That Is Least Able

question 24

Multiple Choice

Of the following media, the one that is least able to target specific target markets is:

• A)television.
• B)radio.
• C)magazines.
• D)out-of-home.

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Definitions:

Efficiently

Conducting an activity in such a manner that it achieves the maximum output with the minimum input or resources, without waste.

Rival

An entity competing against another for the same objective or for superiority in the same field of activity.

Excludable

A feature of a product or service enabling its owner to exclude others from usage unless payment is received.

Property Rights

The legal rights to possess, use, and dispose of assets, including property and intellectual property.