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To Be Successful, an Email Marketing Program Does Not Need

question 171

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To be successful, an email marketing program does not need to be integrated with other channels, because it is a stand-alone process.


Definitions:

Showrooming

The practice where shoppers visit a store to examine a product before purchasing it online at a lower price.

U.S. Online Shoppers

Individuals in the United States who purchase goods or services over the Internet.

Showrooming

The practice of visiting a store or showroom to examine a product before buying it online at a lower price.

Examining Products

Involves the process of analyzing and evaluating products to ensure they meet specified criteria, such as quality, functionality, and compliance with regulations.

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