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Identify the three possible courses of action a consumer who is dissatisfied with a product or service can take. Explain why it is important for a marketer to address consumers' complaints.
Socioeconomic Status
A measure of an individual's or family's economic and social position relative to others, based on income, education, and occupation.
Prestige
The respect, admiration, or perceived status accorded to an individual, organization, or institution based on achievements or qualities.
Distal Factors
External, indirect factors that can influence outcomes or behaviors over time, often contrasted with more immediate, proximal factors.
Proximal Factors
Influences or variables that have a direct and immediate impact on an outcome, as opposed to distal factors which exert effects indirectly or over a longer period.
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