Why Is Search Marketing So Effective in Reaching Consumers

question 147

Multiple Choice

Why is search marketing so effective in reaching consumers?

• A)The process minimizes competition.
• B)The strategy is rarely used by large companies.
• C)Ads are not perceived to be intrusive because consumers initiate the search.
• D)Search marketing appeals exclusively to teens.
• E)Search marketing simplifies the purchase process.

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Definitions:

Total N

The total number of observations, subjects, or participants included in a study or experiment.

Degrees Of Freedom

The number of independent pieces of information on which a statistical estimate is based, minus the number of parameters estimated.

Groups

Collections of individuals or items classified together based on common characteristics or for the purpose of analysis.

Total N

The total number of observations or participants in a study or dataset.