Which of the Following Groups of People Are NOT Involved

question 57

Multiple Choice

Which of the following groups of people are NOT involved in the development of an advertiser's media plan?

• A)agency's media department
• B)agency's account and creative teams
• C)marketer's brand management group
• D)media buying companies
• E)advertiser's operations staff

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Definitions:

Excitement Stage

The excitement stage is the initial phase in the sexual response cycle where physical and emotional sensations of arousal are heightened.

Sexual Response Cycle

A model that describes the sequence of physical and emotional changes that occur as a person becomes sexually aroused and participates in sexually stimulating activities, including phases such as excitement, plateau, orgasm, and resolution.

Masters and Johnson

Two pioneering sex researchers who conducted important research into the nature of human sexual response and sexual disorders.

Correct Order

The proper, logical, or intended sequence or arrangement of objects, events, or ideas.