Which of the Following Best Explains Why Public Relations Is

question 129

Multiple Choice

Which of the following best explains why public relations is often overlooked as a tool for supporting product marketing objectives?

• A)Public relations departments are typically large divisions within corporations.
• B)The time and costs associated with public relations can be prohibitive.
• C)Public relations specialists lack the skills necessary to work with marketing experts.
• D)Many public relations professionals see their jobs as communicating, not necessarily brand building.
• E)The public relations department only wants to handle stockholders, employees, and government officials.

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Definitions:

Feedback Input

In control systems, this is an input derived from the output of the system itself, used to adjust or control the system.

Desired Operating Point

The specific value or condition that a system or process is intended to achieve and maintain for optimal performance.

Communications Links

Physical or wireless connections between devices that allow for data exchange.

PLC Systems

Systems that use Programmable Logic Controllers for automation of industrial electromechanical processes.