Of the Following,which Is the Best Advice for Writing an Effective

question 32

Multiple Choice

Of the following,which is the best advice for writing an effective direct-response letter?

• A) Make the offer as early as possible in the body of the letter.
• B) Don't confuse prospects by including information about a website.
• C) Use a general salutation.
• D) Use brief descriptions of the product and offer.
• E) Do not guarantee the product.

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Definitions:

Vertical Thinking Method

A problem-solving approach that involves sequential steps, focusing on depth rather than breadth, and often follows a specific set of rules.

Generating New Ideas

The process of creating novel and innovative concepts or solutions, often critical for development and problem-solving in various domains.

Cross-Expert Technique

A collaborative approach where experts from different fields work together to solve complex problems.

Developing New Ideas

The process of generating innovative concepts or solutions that have not been thought of before.