Refer to the Passage Below to Answer the Questions That

question 135

Multiple Choice

Refer to the passage below to answer the questions that follow.
Acme, Inc. is a manufacturer of industrial goods, such as ball bearings, filters, and valves. Acme's target market is manufacturers who purchase these goods to go into the systems that they manufacture for their customers, such as power plants, heating and cooling systems, and ships. Additionally, even though Acme is not a very large manufacturer and has never sold a product internationally, it intends to go international with a valve for which it recently received a patent and that is superior to any offered anywhere in the world.
-What type of business-to-business advertising is appropriate for Acme?

• A)government advertising
• B)trade advertising
• C)profession advertising
• D)industrial advertising
• E)agricultural advertising

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Definitions:

Decision Making

The mental process involved in choosing an action path from several options.

Division Of Labor

The allocation of different parts of a manufacturing process or task to different people in order to improve efficiency.

Coordinator

A person or role responsible for organizing activities and ensuring that tasks are completed efficiently and effectively.

Team Leader

A team leader is an individual who guides, directs, and motivates a team towards achieving its objectives.