The Main Concern the FTC Has When an Advertiser Substitutes

question 119

Multiple Choice

The main concern the FTC has when an advertiser substitutes for products during a demonstration (such as using a mixture of glue and water instead of ice cream) is ________.

• A)whether the substitution is necessary
• B)whether the demonstration uses puffery
• C)whether the advertiser indicates that substitutes are used in the demonstration
• D)whether the consumer knows substitutes are used in the demonstration
• E)whether the demonstration falsely upgrades the consumers' perception of the advertised brand

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Definitions:

Emphasis on Prevention

The focus on preventing health problems or societal issues before they start, rather than treating them after they occur.

Free Association

A psychoanalytic technique where the patient verbalizes thoughts as they come, without censorship or filtering, to uncover unconscious desires and conflicts.

Systematic Desensitization

A therapeutic method used to gradually reduce fear, anxiety, or phobias through the gradual exposure to the feared object or context.

Test Anxiety

A condition characterized by severe stress and anxiety before or during exams.