Examlex
The emotion effect from the Facets Model of Effects refers to the consumer's understanding of an advertisement.
Marketing Opportunities
Situations where new products, services, or practices can potentially meet unfulfilled customer needs or market demand.
Appreciating
The process of recognizing the full worth of something or increasing in value over time.
Purchasing Capability
A measure of the ability of an individual or organization to buy goods or services, based on financial resources.
Lower-Income Households
Families or individuals with income levels significantly below the median for their geographical area.
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