Why Should Marketers Care About Online Social Networks

question 85

Multiple Choice

Why should marketers care about online social networks?

• A)Social networks provide opportunities to overwrite influencers' opinions.
• B)Social networks enable marketers to become part of consumer conversations.
• C)Social networks enable marketers to promote one-way messages.
• D)Social networks are an important fad.
• E)Social networks can replace all other forms of communicating with customers.

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Definitions:

Sales

The exchange of goods or services for money, representing the primary source of revenue for most businesses.

Fixed Asset Account

A financial account that tracks the cost and depreciation of assets a company uses over a long period.

Pro Forma Statement

An estimation or projection of future financial performance based on a company's current financial position and expected future transactions.

Capacity Utilization

The percentage of a business or industry's total possible production capacity that is actually being utilized.