Specific Marketing Tools Designed to Build and Enhance Customer Relationships

question 68

True/False

Specific marketing tools designed to build and enhance customer relationships include club marketing programs and frequency programs.

---

Definitions:

Judgment

The ability to make considered decisions or come to sensible conclusions based on available information.

Compliance

The act of adhering to rules, standards, or laws set by governing bodies or organizational policies.

Duty

A moral or legal obligation to perform or refrain from performing a certain action; often relates to roles in jobs or society.

Obligation

A duty or commitment that an individual or organization is required to fulfill, whether by law, contract, or moral necessity.