Which of the Following Is NOT a Customer-Centred Measure of Marketing

question 18

Multiple Choice

Which of the following is NOT a customer-centred measure of marketing impact?

• A)customer management
• B)customer acquisition
• C)customer equity
• D)customer retention
• E)customer lifetime value

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Definitions:

Layout View

Layout View refers to a feature in software applications that allows users to visually arrange elements, often used in web design and database reports for adjusting layout without changing data.

Report

A presentation or summary of data extracted from a database, often formatted and structured in a specific way for analysis or decision making.

Blank Report

A report template in database software that contains no predefined formatting or data.

Form Design View

A development interface in database systems where users can create or modify the layout of forms for data entry and display.