For Secondary Data to Be Useful to Marketers,it Must Be

question 158

Multiple Choice

For secondary data to be useful to marketers,it must be relevant,current,unbiased and ________.

• A)complete
• B)accurate
• C)inexpensive
• D)collected before secondary data
• E)experimental

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Definitions:

Policy Czars

Special government officials appointed to oversee specific policy areas, often without requiring Senate confirmation.

Executive Office

The administrative or managerial part of the government, led by the executive leader (such as the President or a Prime Minister), which implements and enforces laws, and includes various departments and agencies.

Twenty-Fifth Amendment

An amendment to the U.S. Constitution that provides procedures for replacing the president or vice president in case of death, removal, resignation, or incapacitation.

Nelson Rockefeller

An American businessman and politician who served as the 41st Vice President of the United States and Governor of New York.