The Division of Buyers into Groups Based on Their Knowledge,attitudes,uses

question 47

Multiple Choice

The division of buyers into groups based on their knowledge,attitudes,uses or responses to a product is ________ segmentation.

• A)behavioural
• B)psychographic
• C)age and life-cycle
• D)demographic
• E)geographic

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Definitions:

Dysfunctional Conflict

A disagreement or conflict that leads to negative outcomes, hindering organizational performance and goals.

Group Cohesion

Group cohesion refers to the bonds that hold group members together, affecting their willingness to cooperate and their sense of unity.

Formal Lines

Predefined and structured patterns of interaction or behavior typically observed in organizational settings.

Authority

The ability or jurisdiction to enforce rules, make choices, and command authority.