A Manager of a Holiday Inn Said,'We Have Power and Value

question 59

Multiple Choice

A manager of a Holiday Inn said,'We have power and value in the market and people are willing to pay for it'.This manager is referring to ________.

• A)social marketing
• B)brand equity
• C)specialty products
• D)line filling
• E)product length

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Definitions:

Absorption

The process by which substances are taken up into a more assimilable form, such as nutrients from food into the bloodstream.

Peristalsis

A sequence of muscular waves that propel food along the digestive system.

Chemical Digestion

The process in the digestive system where enzymes break down food into small molecules the body can absorb.

Diffusion

Tendency for solute molecules to move from an area of high concentration to an area of low concentration in solution; the product of the constant random motion of all atoms, molecules, or ions in a solution.