After Creating Message Strategy Statements,the Advertiser Must Develop A(n)________ That

question 103

Multiple Choice

After creating message strategy statements,the advertiser must develop a(n) ________ that will bring the message strategy to life in a distinctive and memorable way.

• A)creative concept
• B)customer strategy
• C)customer benefit
• D)execution style
• E)media vehicle

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Definitions:

Birth Control

A method or device used to prevent pregnancy.

Latex Condom

A barrier device made from latex used during sexual intercourse to reduce the probability of pregnancy and the spread of sexually transmitted infections (STIs).

Water-Based Lubricant

A lubricant that uses water as its base for reducing friction, commonly used in personal care and medical applications.

Oil-Based Lubricant

A lubricating substance made from oil, used to reduce friction between moving surfaces or for other specific applications.